Blincks Website (Old)

Involvement

Web Design
Web Development
Page Speed Optimization
Website Maintenance
Website Management
Theme & Plugin Customizations
Logo Design
Branding
Marketing
Ads and Campaigns
YouTube Channel Optimization
Lead Generation
Analytics and Reporting
Search Engine Optimization

Industry

Design

Location

Sargodha, Pakistan

About

Blincks began with a mission to provide high-quality web design services to a broader audience after a successful freelance journey by its founder, Muhammad Zeeshan H. Initially, the website aimed to establish Blincks as a credible web design agency, representing a significant evolution from freelance work to a full-scale digital agency serving individuals, startups, and established businesses.

However, as Blincks grew, the original website design and content no longer fully supported its ambitions or resonated with its audience. The need for a website redesign became essential to better communicate Blincks’ values, showcase its expertise, and engage potential clients effectively.

Challenge

After a successful freelance career, Muhammad Zeeshan H. took the next step by launching Blincks as a full-fledged agency to provide premier digital and web design services. The initial website, although functional, faced several challenges that limited its effectiveness. With a dark color scheme and heavy reliance on AI-generated content, the website struggled to engage visitors and communicate Blincks’ vision effectively. The tough, impersonal language created a disconnect with visitors, making it difficult for them to understand the unique value Blincks could bring to their projects. Additionally, the illustrations and design choices felt mismatched with the brand’s friendly and approachable service offerings, indicating the need for a more strategic redesign.

Solution

To address these challenges, the Blincks website was completely redesigned with a fresh, engaging color scheme, featuring a clean black, white, and yellow palette that immediately captures attention and creates a professional yet welcoming ambiance. This redesign introduced a range of improvements, with special focus on a more engaging layout, improved content, and enhanced UI/UX to create a seamless user experience.

Key changes included:

  • Content Overhaul: The new website content was thoughtfully crafted to replace the impersonal, AI-generated text with clear, relatable language, making the agency’s offerings easy to understand and accessible to a global audience.
  • Engaging Layout: The redesigned layout emphasizes user flow, helping visitors find information about services and case studies quickly, creating a more intuitive experience.
  • Improved UI/UX: Every aspect of the user interface was revamped to ensure easy navigation and interaction, establishing a professional, cohesive look that appeals to the target audience.

The redesigned Blincks website now provides a more authentic and engaging experience, reflecting the agency’s growth and commitment to delivering exceptional web design services.

Highlights